Current monthly revenue: $0
Break-even target: $2,250/mo (covers recurring costs)
Revenue Sources
Sponsorships (target)
Merch (future)
Brand Partnerships (future)
Estimated range: $1,670 – $1,870/mo
| Item |
Monthly Cost |
Notes |
| Yusuf (PM/Editor) |
$300 |
Part-time, reduced from $1K |
| Het (Editor) |
$250 |
Fixed retainer |
| Google Workspace |
$57 |
|
| Metricool |
$22 |
Scheduling + analytics |
| Canva ⚠️ REVIEW |
$15 |
Discuss: do we still need this or unsubscribe? |
| Hammad ⚠️ CLARIFY |
$55 |
Need to clarify: what does Hammad do for us? |
| XM (Editing/Production) |
$400 |
Premium episode editing + clips |
| Hosting + Page Upload Script |
$45 |
Site hosting infrastructure |
| Ops Dashboard |
$125 |
Caravan operations dashboard |
| Total |
~$1,269 |
|
~$34,000
Total All-Time Spend
Split
Breakdown by Category
Travel / Events
~$18,500 (52%)
MTF London, HabibiTech NYC, MIB Boston, Thrive, Friday Forum
Equipment
~$4,700 (14%)
Front-loaded — should flatten going forward
Monthly Recurring
~$10,800 (34%)
Editable cells — data saves to browser localStorage.
|
Jan | Feb | Mar | Apr | May | Jun |
Jul | Aug | Sep | Oct | Nov | Dec |
-
!
⚠️ ACTION: Cancel Squarespace subscription
Netlify is live — cancel ASAP to stop the $281/yr charge. Saves ~$23/mo
-
!
Formalize Het retainer
Set a fixed monthly rate to improve cost predictability
-
⇄
Move recurring to Mercury
Better tracking and visibility via dedicated bank account
Based on biweekly release cadence (2 episodes/month)
Tier 1
$500/episode
Covers ~25% of monthly burn
$1,000/mo
Tier 2
$1,000/episode
Covers ~50% of monthly burn
$2,000/mo
Tier 3
$2,000/episode
Covers 100%+ — profitable
$4,000/mo