Finances
Published episode
In Pipeline
Scheduled / Booked
Cadence gap
Clip published
Conference / event

Pipeline Board

Short Form Post

Short Form Post tracking coming soon. This view will show the status of all daily social media posts — Instagram Reels, YouTube Shorts, TikTok clips, and quote graphics.

Upcoming Shoots

🚫 Team Blackout Dates

📅 Team Availability — Shoot Scheduling

Date Day Humza Naveed Ramiz Status Notes

🐪 Strategic Roadmap

March 2026 → August 2026 · Prioritized by Impact

Revenue
Operations
Content
Growth
Team
Tech
P1 — Must Do
P2 — Should Do
P3 — Nice to Have
March 2026Finish Strong · Equity Reset
Team Complete equity restructure conversation with Naveed. Formalize new ownership split.
Content Publish Maryam Ishtiaq episode (EP 37). Execute remaining scheduled shoots.
Ops Finalize Yusuf restructure (per-episode clips). Confirm Het's retainer terms.
Content Maintain clip output: minimum 5 clips/week from existing episodes.
Tech Cutover Caravan website from Squarespace → Cloudflare Pages (save $281/yr).
Revenue Research Ramadan-aligned sponsors (halal food, modest fashion, Islamic finance).
April 2026Reset & Rebase · Build the Machine
Ops Implement new team structure post-equity reset. Define clear lanes for every role.
Revenue Build sponsorship deck + rate card using real audience data (downloads, views, demographics).
Team Begin CEO search (or formalize Humza's interim CEO role). Post description, tap network.
Content Lock publishing cadence: 1 full episode/week (Friday) + 1 teaser + 1 clip/day.
Tech Deploy automation pipeline v1: auto-transcription → cut sheets → editor handoff.
Growth Launch guest pipeline system — 10 outreaches/week via playbook. Target: 8 confirmed guests.
Team Recruit 1-2 part-time social media / content repurposing contractors.
Ops Move recurring expenses to Mercury. Clean up payment flows.
May 2026First Revenue · Content Flywheel
Revenue Close first sponsorship deal. Target: $500-2,000/mo (covers monthly burn).
Content Hit consistent 1 ep/week + 7 clips/week cadence for full month.
Growth Cross-promote with 2-3 aligned podcasts/creators (Muslim entrepreneur niche).
Revenue Launch merch exploration: survey audience on interest, design 2-3 premium items.
Tech Automate social posting pipeline (Metricool + AI-generated captions/hooks).
Growth Submit to podcast directories and "best of" lists. SEO-optimize episode pages.
June 2026London Trip · Scale Content
Content London recording trip (Muslim Tech Fest). Batch 3-5 episodes including Qasim (Menza AI).
Revenue Expand sponsor pipeline. Target: 2-3 active sponsors, $2-4K/mo total.
Growth Leverage London content for brand credibility — "international" positioning.
Ops Document SOPs for every pipeline stage. Make the operation transferable.
Team Evaluate team performance. Adjust roles/contractors based on 90-day results.
July 2026Community & Diversify
Revenue Reach $3-5K/mo sponsorship revenue. Begin quarterly sponsor renewals.
Growth Explore community play — Discord/WhatsApp group for Muslim entrepreneurs (Prosperity Group model).
Revenue Launch premium merch line (limited drop, 2-3 items). Test demand.
Content Introduce a second content format (solo episodes, roundtables, or "where are they now" follow-ups).
Tech Build sponsor reporting dashboard (impressions, clicks, mentions per episode).
August 2026Sustain & Grow
Revenue Target: $5K+/mo total revenue (sponsorships + merch + community).
Ops 6-month retrospective. What worked, what didn't. Adjust roadmap for Q3/Q4.
Growth Plan fall event or meetup (DFW or tied to a trip city). Community activation.
Team CEO role assessment — is it working? Hire permanent or formalize Humza's continued role.
Content Explore video podcast distribution (YouTube Podcasts, Spotify Video).

📊 Target KPIs by August 2026

$5K+
Monthly Revenue
From $0 today
4/mo
Episodes Published
1/week cadence
30+/mo
Clips Published
7/week target
3-5
Active Sponsors
From 0 today
10K+
YouTube Subscribers
Growth trajectory
<$1K
Monthly Burn
Covered by revenue